![](http://lonesomeadv.com/cdn/shop/files/aboutus.jpg?v=1689694978&width=1500)
STARTED IN THE GARAGE
And still in the garage. Which is great, actually. I'd rather be in here, with the bugs, guns and whiskey, vs. a warehouse. And the commute ain't all that bad either.
WHAT ARE WE UP TO?
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THE PLAN
We don't intend to specialize in any one specific category of outdoor gear. Our goal is to create, improve, and innovate anywhere we can. We want to make good things better.
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THE PROCESS
Not to be pessimistic, but we are always looking for and identifying problems, with gear specifically. The next step is solving the problem, and sharing the solution with other end users.
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THE FUTURE
Are we just a strap company? No. But that's how it's startin'! With a long list of current projects for future products, we are excited to grow and bring new things to the table. Stay tuned!